Internal Brand Audits By Jigyasa on Mar 24, 2014 in 30TH FEB, Brand Strategy, Challenges for Start-ups, Start-up Brands | 2 comments In the last post, we talked about the Significance and Need for Brand Audits. Going further in the series, we will detail out the steps... Read More
Brand Voice Guidelines for your Brand! By Jigyasa on Aug 27, 2013 in 30TH FEB, Brand Strategy, Communication Strategy, Content Marketing, Marketing | 0 comments Each brand has got a voice, the way they communicate, the language they use to convey the message is their voice. Each brand voice out... Read More