Brand Strategy

Understanding the Neuroscience of Branding: How a Brand Strategy Consultant Can Help You Leverage Neuromarketing

By Jigyasa on Jun 15, 2024 in 30TH FEB, Brand Strategy | 0 comments

Branding is neither your logo.  Nor is it a catchy slogan or jingle. Branding is the phenomenon you use to define your purpose, intent, the...

AI and Brand Management. How brand consulting firms are changing the rules of brand management with AI?

By Jigyasa on Jun 10, 2024 in 30TH FEB, Brand Strategy | 0 comments

When technology collaborates with human ingenuity, we gain the vision to explore new horizons and create enduring changes that shape our future. In the realm...

Crafting Unique Brands, Identities & Narrative through Brand Consultation Services

By Jigyasa on Jun 7, 2024 in 30TH FEB, Brand Strategy | 0 comments

Think back to the early 2000s when the Vodafone pug became a household icon in India, symbolizing reliability and companionship with the memorable tagline, “Wherever...

Community Marketing in the Age of Consumerism. How can a brand consultant or branding agency steer your traditional business to growth?

By Jigyasa on Apr 15, 2024 in Brand Strategy | 0 comments

Brand Consultants and marketers who steer the brand marketing campaigns believe  the gears of consumerism, community, and commerce are constantly shifting. The traditional business model...

Traditional Businesses – How Branding is the Key to Online and Offline Expansion

By Jigyasa on Mar 14, 2024 in Brand Strategy | 0 comments

In today’s business world, traditional companies are at a crossroads. They need to adapt to the digital age or risk falling behind. As online and...

How Our First Residential Workation Helped Us in Internal Branding and Team Bonding

By Jigyasa on Apr 27, 2023 in 30TH FEB, Brand Strategy, Entrepreneurship, Start-up Brands | 0 comments

Wish to succeed in a better way? How about work & vacay together with your team? Yes that is an opportunity to learn & unlearn...